While you may not be entirely convinced of your ability to resolve to qualify for the next Olympics, or run for office in 2022, when it comes to what you do with your data, – especially if you have the right support – this is something you can be sure of. If the purpose of resolutions is to review how you did this year and find ways to upgrade that in the next, setting data new year’s resolutions makes a lot of sense. Not just because there is so much opportunity to use data to drive productivity, profitability and growth but also because you risk getting left behind if you’re not being proactive.
The past year has seen an acceleration in digitisation, especially data-driven strategy. Thanks to the pandemic and the evolution of tech a whole new landscape of opportunities has emerged. These are some of the resolutions you might want to consider if you’re keen to get ahead of the game in the next 12 months.
- Revisit your data strategy. A lot has changed over the past year. Given the seismic shifts of the past 12 months, are the measures and approach that you put in place going to remain relevant in 2022? Do they offer the best opportunity for your business to accelerate growth and expand audience share
- Stop accepting blind spots and wasted resources. Do you have complete perspective on the data your company owns and how it can add value to your business and reduce costs? If not then you are wasting resources every day.
- Review the technology that you’re using. Especially if you have made random or only part-informed choices, now is a great time to ensure that the technology you invest in is tailored to your business and actually capable of creating the data-driven future that you’re aiming for.
- Integrate a more adventurous approach to tech. While many organisations have started to work with process automation, artificial intelligence remains either only tentatively explored or entirely untouched for most. These technologies have huge potential to transform the value your business can get from data and resolving to explore them early in 2022 could be enormously beneficial.
- Start bringing your ideas to life. You may have ideas for data-driven products that are simply gathering dust when they could be delivering tangible benefits. Examining the feasibility of those ideas, building prototypes and looking at where technology can be used to add value is something that a partner like Samuylov.ai can readily do.
- Examine whether your existing in-house data team has the right skills. If not then you may need to re-define the skills you need in the team for it to be productive and cost-effective and how you can fill skills gaps.
- Let go of previous bad experiences and take action. If you’ve been let down by external support in the past but you don’t know how to find your way through to a place of generating real value with your data then it’s time to go back out into the market and find a more effective partner.
You can make your data work for you in 2022. Set yourself some data new year’s resolutions that will actually create value and your business could be exceeding all expectations by this time next year.
